Business Cards and Shoe Leather: How dyslexia helped me found one of the world’s premier business cooperatives
The road to success was not an easy one for Larry Vaughn. In his debut memoir, Business Cards & Shoe Leather, Larry shares the struggles and triumphs of his life’s work with his usual blend of wisdom, humor, and Texas charm. Larry is severely dyslexic, but that didn’t stop him founding two premier, international business cooperatives: DSCOOP and thINK. In his memoir, Larry reveals how his small-town upbringing helped him become a success by emphasizing personal ethics, relationship building, and mentoring.
In Business Cards and Shoe Leather: How Dyslexia Helped Me Found One of the World’s Premier Business Cooperatives (with co-author Ruby Peru), Vaughn outlines his rise from a small-town youth who struggled academically to a successful businessman and entrepreneur in spite of an almost complete inability to read. Vaughn drew upon inner confidence and a naturally cooperative mindset to found the business cooperative DSCOOP (Digital Solutions Cooperative) and the digital print cooperative thINK to help businesses find success through embracing the principles of cooperation, ethics, and mentoring, rather than competition. He even found ways to thrive as a speaker until a public embarrassment forced him to confront the problem that had plagued him for five decades. Finally, at age fifty-five, using technology that didn’t exist when he was a child in school, he taught himself to read.
Business Cards and Shoe Leather is a testament that success is possible by doing business ethically, with a focus on people instead of profits. But it’s also a real demonstration of the fact that dyslexia isn’t a learning “disorder,” but rather a “difference.” Dyslexics’ brains aren’t broken; they’re just wired differently. This unique type of brain wiring has been equally responsible for Vaughn’s greatest frustrations and accomplishments.
Today, author and motivational speaker Larry Vaughn challenges himself daily to improve his reading and writing. His hope is that other undiagnosed adult dyslexics will recognize their own stories between the covers of Business Cards and Shoe Leather and feel inspired by the positive attributes of the dyslexic brain. He speaks regularly on the topics of overcoming adversity, business cooperatives, business mentoring, and the advantages of a cooperative mindset as an entrepreneur. Vaughn lives in Houston with his wife, son, daughter and two adorable grandbabies.
Co-author and accomplished memoir ghostwriter Ruby Peru has written books for artists, entrepreneurs, spiritual seekers, refugees, political journalists, cult escapees and incurable romantics. She has traveled the world and embedded herself in unique subcultures to research her work. Peru studied her craft under Kurt Vonnegut in the ’80s, David Foster Wallace in the ’90s, and Alan Arkin in the ’00s, among other lauded teachers. Ruby enjoys emphasizing each client’s unique sense of humor while telling compelling stories to make every memoir a page-turner that makes readers laugh, cry, and grow along with the author.
Business Cards and Shoe Leather
Publisher: Pangloss Press
Released: March 2019
Available from Amazon.com